Media Kit

Social Media

Insights & Demographics

  • While the majority of our audience is based in the United States, as a traveling multi-cultural family we have built a worldwide community that consists of a diverse range of backgrounds. While the majority of our engagement is built up of families smiliar to ours, we reach people in every stage of life.

  • Followers: 195,000

    30 Day Reach: 32,000,000+

    30 Day Engagement: 800,000+

    Top Locations:

    United States: 52%

    United Kingdom: 6.2%

    Ghana: 4.7%

    France: 3.2%

    Age Breakdown:

    18-24: 17.2%

    25-34: 39.6%

    35-44: 21.6%

    45-54: 9.6%

    Gender Breakdown:

    Women: 88.5%

    Men: 11.4%

  • Followers: 198,000

    30 Day Views: 3,000,000+

    30 Day Profile Views: 100,000+

    30 Day Likes: 150,000+

    30 Day Comments: 1,500+

    30 Day Shares: 5,500+

    Top Countries:

    United States: 57%

    South Africa: 14%

    Ghana: 12%

    United Kingdom: 12%

    Kenya: 4%

    Gender Breakdown:

    Female: 89%

    Male: 11%

    Age Breakdown:

    18-24: 34%

    25-34: 47%

    34-44: 12%

    45-54: 12%

  • Followers: 118,000

    30 Day Views: 3,000,000+

    30 Day Profile Views: 400,000+

    30 Day Likes: 150,000+

    30 Day Comments: 1,500+

    30 Day Shares: 5,500+

    Top Countries:

    United States: 59%

    Gender Breakdown:

    Female: 89%

    Male: 11%

    Age Breakdown:

    18-24: 34%

    25-34: 47%

    34-44: 12%

    45-54: 12%

Press

African travel influencer Kojo Nkunim was born and raised in Bomso, a town in Kumasi, Ghana. In 2010, he moved to the United States, where he now has two children with his wife, Michelle. As a multicultural family, the Nkunims are intentional about ensuring their daughters—two-year-old Afia and ten-month-old Andiaso—are exposed to both cultures that comprise their unique identity.
— Ebony Magazine

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